the third annual muji award happened over the summer. the winning entries are all products that are not only amazingly simple but also amazingly clever. i love muji stuff (see my post on the naoto fukasawa cd player here), and all of the winning entries would fit perfectly into their range.
the winner was the straw straws by yuki iida (above), which are exactly what you think they are. my favourite, however, is the 'precise stapler' by joonhyun kim (below). again, so simple yet so clever!
there are many more great designs, at the links below.
link to designboom article
link to muji award site